Financial Report Nike - 2833 Words

A financial study showing how the company Nike is performing in the market Financial Report: Nike and its competitors Nike Nike is a $280 billion industry that is highly competitive in the mature market. Some of their main competitors are companies such as Adidas and Puma, which we will analyze in this report to compare and contrast their financial position in the market. As of now, the following graph shows the market share for Nike and our competitors: They are in the industry of apparel and textile with sub industries. They have their own world wide retail stores as well major worldwide marketing campaigns. Nike consist of four extremely important worldwide brands which are; Cole Haan acquired in 1988, Huley†¦show more content†¦Finally, regarding the Beijing 2008 Olympics and the European football championship, their SGA expenses increased 18% because of an increase in advertising costs In 2009 the sweatshop scandal appeared again in the news and Nike was linked to bad publicity in the medial. Their goodwill decreased 58.89% from year to year and their debt as well as theirs financial activities rose by 407.94 which might be accounted for the purchase of Umbro done at the end of fiscal year 2008. Finally in 2010, Nike started a repurchase program for share which made their other total equity goes down 41.55% and their cash short-term investment 48.94%. Also their pretax charge of $401.3m for the impairment of goodwill, intangible and other assets of Umbro, their income tax went up 29.89% and their Accounts payable went up 21.57% which could be link. Their net profit margin rose from 9.1% to 10.1% in 2009 because of increase in price changes. Their inventory and accounts receivable balances were down 13% and 8%, respectively, compared to May 31, 2009. They also returned larger amounts of cash to shareholders through higher dividends and increased share repurchases compared to fiscal 2009. Worldwide NIKE Brand apparel and equipment revenues declined 5% and 7%, respectively however the wholesale business remains the largest component of its revenues, the Nike-owned retail business continues to grow, representingShow MoreRelatedThe Theme Of Nike Foreign Exchange Exposure E ssay1038 Words   |  5 PagesI. Introduction The purpose of this report is to analyze the theme of NIKE foreign exchange exposure. In this research, NIKE financial report 2014 will be used a fundamental source to analyse the break down of revenue according to market or segments of Nike. 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